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Voice & Data
BenchmarkingVoice Benchmarking
GWS’ comprehensive Voice Benchmarking services have been successfully used by operators to evaluate competitive performance against their competition; to validate performance before and after infrastructure equipment swap outs; to provide support to quality claims used in marketing campaigns; to measure outsourcing SLAs; and to direct network improvement investment.
GWS has supported regulators using benchmarking data to confirm operator performance on license requirements and identify unserved or underserved areas, and has helped infrastructure vendors to test new technology rollouts. GWS is unmatched in experience and capacity to provide a customized service to meet any benchmarking need.
Data Benchmarking
GWS’ Data Benchmarking reports allow operators to compare performance between competitors, markets and technologies; evaluate performance trends over time; identify focus areas for competitive improvement, and evaluate Quality of Service problems. Data Benchmarking reports utilizes key parameters that are independent of technology for comparison including:
• (RF) Connection Accessibility: A metric of the user’s ability to successfully activate a PDP session on the network. • (RF) Connection Retainability:A metric of the user’s ability to successfully deactivate a PDP connection on the network. • Task Accessibility:A metric of the user’s ability to successfully start a task. The successful task initiation rate is detailed by protocol and direction (HTTP, FTP downlink, FTP uplink). • Task Retainability:A metric of the user’s ability to successfully complete a task. The successful task termination rate is detailed by protocol and direction. • Throughput: Throughputs are detailed per task type. • Ping Delay: Ping delay (round-trip) mean, percent of ping delay < 1 second and graphical distributions. Extended Analysis
Building on the standard benchmarking reports, Extended Analysis extracts additional information from collected information to help customers achieve specific goals. This can include focused data mining to extract specialized information about a drive test or can provide a big picture view of the network to aid in evaluation of design guidelines at a macro level. Some of the custom offerings prepared by GWS and available in conjunction with Voice & Data Benchmarking campaigns include:
• High Level Overview Reports: Summarized results present details of a benchmarking campaign in a format tailored to provide executive management a quick look assessment of the network. • Single Network Performance Reviews: Designed to highlight areas of interest in a market, identify trends and propose potential opportunities for improvement. • Multiple Network Performance Reviews: Provide a cross network perspective of benchmarking results. Useful for regulatory agencies assessing licensees or for corporate organizations evaluating regional performance. • Before and After Analysis: Benchmarking campaigns and reports in conjunction with new market acquisition and integration, network retunes, infrastructure vendor replacement and other important events. • SLA Validation: Customized testing to provide an independent assessment of service or equipment providers performance towards Service Level Agreement metrics. -
OneMeasure
Consumer PanelOneMeasure Consumer Panel
Smartphones connect people to the world – they are a part of everyone’s everyday life. GWS’ OneMeasure Consumer Panel (OMCP) can provide you with a lens into a day in the life of the consumer. It focuses on smartphone usage to better understand consumer behavior as well as wireless network performance.
OMCP is an opt-in consumer panel that can report on, measure, and evaluate mobile app usage, network performance, and consumer perceptions. It collects consumer data on consumer Android smartphones 24 hours a day, 7 days a week, whenever and wherever consumers use their devices. In addition to collecting key usage and performance stats, OMCP has the ability to conduct targeted surveys with consumer panelists based on demographic and/or usage criteria.
Currently, OMCP panelists (aged 18+) are recruited from the top 41 metropolitan areas across the US along with consumers located in less populated areas. The number of panelists per metro area depends on the area’s geographical size but on average there are roughly 1,200 panelists per metro area. Total sample size of the panel averages around 50,000 U.S. consumers. Data is anonymously collected and reported in aggregate for market research purposes only.
For a detailed overview of how the OMCP works click here.
If you’d like to see a sample of the most recent data collected click here.
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OneMeasure
App PlatformOneMeasure™ App Platform
GWS' benchmarking products include the OneMeasure app platform, a suite of mobile diagnostic apps that provide easy-to-use, network testing capabilities for the wireless industry including network operators, mobile device vendors, regulators, and consumers.
OneMeasure Enterprise App
Powerful Performance Measurement ToolNeed a mobile diagnostic application built for detailed engineering analysis and testing of wireless networks? We have your solution – the OneMeasure enterprise app utilizes an Android platform and is available directly through GWS. The OneMeasure enterprise app provides the following:
The enterprise version is built to quickly yet thoroughly test mobile and Wi-Fi networks in terms of data speed, network latency, signal strength, serving cell towers, GPS and other key performance indicators. Independently, the app provides cost-effective, surface-layer performance analysis, and when combined with GWS' industry leading testing solutions, it can serve to significantly enhance benchmarking efforts.
Flexible and Easily ConfigurableUsers can easily configure, run, and review multiple test scenarios involving ping, HTTP upload, HTTP download, browser, HTTP multi-thread upload, and HTTP multi-thread download. Users also have the ability to configure test controls including count, duration, or continuous testing. In addition, test configurations created for a current project can be saved for future use.
Real-Time, Shareable ResultsResults from a test project are instantaneous and can be shared with others. The results can be viewed in various levels of detail from individual test results to a project summary. And users can also view the trends resulting from conducting multiple tests.
Comprehensive Network AssessmentsWhen combined with Mobistat™, GWS' advanced post processing technology, enterprise users can also view app test results via a secure website, and have access to interactive web-based reporting and mapping tools. Thus, adding another layer of evaluation for the performance measurements generated by the app.
OneMeasure Consumer App
Consumers (users) can download a free, streamlined version of the OneMeasure enterprise app, known as OneMeasure Lite, from Google’s Play Store or Apple’s App Store. Using the same powerful core as the OneMeasure enterprise version, OneMeasure Lite has a simplified interface and a carefully chosen set of functions for the everyday Droid and iPhone consumer. Users are able to test the performance of their mobile or WiFi network by measuring latency, website loading speeds, and by performing upload and download stress tests. The consumer version also allows users to share the results of their tests with others over email or social media. An account or log in is not required, and with one tap users can immediately run diagnostic tests; accordingly, all the data that GWS gathers from the app is anonymized by default. Terms and conditions for the consumer version, OneMeasure Lite, can be viewed here: Legal Policies for the OneMeasure™ consumer version, OneMeasure Lite
Custom-Designed Mobile Diagnostic AppGWS can custom design a mobile diagnostic app for your company. Based on the OneMeasure mobile platform and engine created for GWS' network testing activities, GWS can provide a network diagnostic app for your brand and for your testing purposes. Testing can be custom designed to include network latency measurements and upload and download network stress tests. And similar to GWS' OneMeasure enterprise and consumer versions, the app can be designed to allow users to share the results of their tests with others via social media and email.
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OneScore
RankingOneScore™ Ranking
GWS’ OneScore is a ranking methodology that combines engineering data with consumer research to provide a definitive performance score, identifying best-in-class mobile networks. Taking into account both real-world network performance as well as real opinions from consumers on what they want from their network (from coverage to reliability, data speed, voice quality, and video performance), OneScore results in the industry’s most comprehensive evaluation of mobile networks.
So How Does It Work?
In addition to controlled, scientific testing of wireless networks, GWS annually conducts third-party nationwide polling of consumers. By combining these results, GWS is able to create the most balanced picture of the mobile experience that consumers care most about today.
Traditionally, a network’s performance is tested by looking at factors like throughput or signal quality. This provides a good high-level overview of the state of a wireless network; but what does this mean to consumers using those networks? Would they rather be able to make a high quality call, or do they only care about fast data streaming? To truly understand how those networks are performing, it’s crucial to understand consumer expectations and behaviors when using their mobile devices.
More specifically, the consumer survey includes questions asking respondents to rank the importance of different tasks they perform on their mobile device, as well as the importance of different aspects of network performance. Our network test results are then weighted according to how consumers prioritize what’s important to them, and evaluated in eleven different network performance areas related to voice, data, network reliability and network coverage.
For Mobile Operators
OneScore gives mobile operators a metric that not only looks at detailed network testing data but also takes into consideration how consumers are actually using their mobile devices and connections in the real world. This combination gives mobile operators a full picture of the true performance of their network in relation to their consumer’s expectations.
For Consumers
OneScore offers a clear and meaningful ranking into how their mobile network operator is performing, based on the things that matter most to them. GWS is the world’s leading, independent provider of mobile benchmarking data — consumers trust in the rigor of testing and methodology that makes up OneScore.
How Important is All of This to Consumers and Operators?
Nearly two out of three customers in the U.S. would strongly consider changing operators if they experience poor service. At home or on the road, people want an operator that can provide reliable service; if not then they will find one who can.
GWS has worked with major operators across the globe to provide the most scientifically tested network data and engineering analysis. And over the years, GWS has spent tens of millions of dollars investing in test equipment and developing unique voice and data benchmarking processes. Experience matters and has made GWS’s OneScore the industry standard for measuring network performance. -
Data
CollectionData Collection
GWS engineers have practical experience with collection tools from all major test equipment manufacturers and can provide value added analysis using our proprietary tools or commercial post processing software packages.
GWS data collection services include:
- Drive Testing
- Optimization
- Site Acceptance
- Coverage Testing
- Model Tuning
- In Building Testing
- Campus Testing
- ustomized Testing Solutions
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Mobistat
Mobistat™
MobiStat is an interactive web-based reporting and mapping tool designed to enable wireless carriers to quickly and efficiently assess network performance. The MobiStat database contains all call events and the pertinent information related to each call event (date, time, RXLev, RXQual, etc) from all drive tests and from all carriers collected.
MobiStat continually grows as data is collected during each drive cycle. Call events can be manipulated easily and efficiently by the user, reducing analysis time. MobiStat provides prebuilt plots/charts, user selectable parameters, downloadable raw data for additional analysis, and is open to other data sources for data mining.
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Performance
MonitoringMobistat™
MobiStat is an interactive web-based reporting and mapping tool designed to enable wireless carriers to quickly and efficiently assess network performance. The MobiStat database contains all call events and the pertinent information related to each call event (date, time, RXLev, RXQual, etc) from all drive tests and from all carriers collected.
MobiStat continually grows as data is collected during each drive cycle. Call events can be manipulated easily and efficiently by the user, reducing analysis time. MobiStat provides prebuilt plots/charts, user selectable parameters, downloadable raw data for additional analysis, and is open to other data sources for data mining.
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Event-O-Meter
Event-O-Meter
Event-O-Meter is an easy-to-understand measurement of network performance at popular events nationwide. It’s a barometer for how American consumers experience wireless connectivity when networks are trying to accommodate heavy traffic at a particular location. Using our OneScore evaluation process, the Event-O-Meter takes into account voice, data, video, coverage, and reliability metrics based on customer experience.
How it Works
Throughout an event GWS network testing specialists will be on site collecting thousands of voice and data samples. Once the controlled testing is complete, results are evaluated and then compiled into a performance score using our OneScore methodology. In addition, to an overall mobile network performance score, GWS also provides scores for network speed, network reliability, and social media performance.Want to find out more about Event-O-Meter? Download our program brochure or see the media coveragehere.
Printable PDF Brochures
Our service brochures are available in a print-friendly format.
Download Them here- Global Wireless Solutions
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Dulles, VA 20166 - Tel: (703) 661-7000
- Fax: (703) 661-7001
- marketing@gwsolutions.com