OneMeasure Consumer Panel Dashboard
Consumer insights and performance metrics collected and analyzed from the smartphones of 50,000 opted-in panelists across the U.S. This sample dashboard is interactive — click on various elements to dig deeper into the key metrics. If you want to know how the OMCP works go here.
OMCP Dashboard – Providing a look at real app engagement and user behavior
This dashboard represents only a portion of the consumer behavior data points and app analytics that can be provided. Here are some interesting data points you can take away from it:
Minutes per day that men vs. women spend on Instagram, Tinder, Tik Tok and other social media platforms
Who is streaming music, for how long, and what are the most popular streaming apps — Spotify, Pandora, or Amazon Prime
Understanding the top apps used for sending money to friends and families — for example, Cash App, Venmo, Paypal, or Google Pay
How many sessions per day are Gen Xers vs. Millennials playing real-time games and which game apps are trending — ROBLOX, Coin Master, Pokémon Go, Call of Duty or Township
Analyzing commerce trends; look at consumer habits and where they shop the most — is it Amazon, eBay or Walmart
Which age group spends more time on Netflix, Hulu, or Amazon Prime
Want to know more?
Which trading platform — Robinhood, Webull, TDAmeritrade, etc. — has the highest order flow per session?
How Squid Games impacted the usage of other streaming apps?
What time of day is Snapchat most popular?